Employment recruiters may be looking for workers like you, but if they aren’t properly configured on LinkedIn, they can miss you altogether.
Do you use LinkedIn? If not, you are “dead in the water.”
This is the actual statement received by WFAA’s Jason Wheeler in an email from a networking group on LinkedIn. It sounds pretty extreme, but if you’re an expert, the platform provides an important space for building networks, marketing skills and experience, and finding work leads.
Wheeler hears from a variety of experts, including Robin Ryan, “America’s Top Career Coach,” about the importance of this site.
“94% of all recruiters spend at least an hour or two on links every day and are looking for talent,” says Ryan.
Ryan has a LinkedIn writing section on her website. Among the other advice there, she said. can not Copy and paste your resume or make it a simple unfinished profile. ”
Separately, Ryan wrote a column outlining 17 LinkedIn best practices.
Here are some highlights from Ryan and other experts. If you’re a professional, you need to access LinkedIn with professional photos, not casual photos. Also, you want to complete your work history.
Ryan shared these guidelines. “Don’t describe the company you work for. Focus on what you do for them. Avoid long, general job descriptions.”
Also, keep in mind that the section displaying career history is not just a place to list dates, job titles, and parts of a job.
“We want to see the results, so in that professional experience, make sure this was my action and this was the result. As I undertook this project. We went As a result, the company saved two dollars-a million dollars. “
If you’re open to a job or a new job, Ryan suggested, “Let’s let LinkedIn recruiters know that they’re open to new job opportunities by turning on this section, which only recruiters see.” ..
We also recommend that you update your LinkedIn profile at least once a year. And pay very close attention to your “headlines”. When creating that section of your profile, consider one of these two headlines that is intriguing enough to read a news article.
How LinkedIn Can Save Your Career From Becoming a “Dead in Water”
“Heading, that’s the most searched part of LinkedIn. Don’t make it your default position,” Ryan explained.
Instead, Ryan advised you to include where you work and your full job title. This can contain more keywords and will appear in search results when recruitment managers are looking for talent.
Bad example: Jasonwheeler, Anchor / Reporter
Much better: Jason Wheeler, WFAA-TV TV Newscaster / Reporter, Daily 4pm Newscast Anchor, Consumer / Financial Editor, Political Podcast Host, Election Touchscreen Producer, Web Article Writer
Let’s say you’re starting to get noticed on LinkedIn and people want to connect with you.
Ryan warned, “Don’t accept everyone. Accept people in your network to help you find a job, get new clients, or build a business.”
Top American Career Coach: Get Attention on LinkedIn
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