Back in April, just a few days before changing clothes Minari Academy Awards director Lee Isaac Chung and founders of the up-and-coming LA label The Good Fight, Caleb Lin, Julia Chu, Calvin Nguyen and Christina Chou, said GQ has two major goals for 2021. Own retail space. As of last Friday, the quartet can officially remove both items from its ToDo list, thanks to Goodfight’s newly launched Everyday Technology pop-up shop, which celebrates the brand’s new capsule collection of the same name.
Located in the heart of downtown Los Angeles, the airy and sunny space features a minimalist wooden structure designed to resemble a traditional Japanese summer home. “In the countryside, old-style Japanese houses with wraparound decks are common. [used as]It’s a kind of social space, “explains Lin. “Many of us aren’t currently able to travel, so we wanted to give people the opportunity to come and explore, do some shopping, sit down and recenter themselves.” The entire Everyday Technology line, consisting of compassionate and noble essentials such as button-ups, basketball shorts, T-shirts and trousers, is designed with Goodfight’s signature wit and attention to detail.
@GQRecommends In the latest episode of #ShopTalk on Instagram, the Goodfight team took us on a tour of the Everyday Technology pop-up. This pop-up is currently open until October 19th at the 311S Roadway in Los Angeles. You can’t visit directly, but you can buy the entire capsule on the Goodfight website. This includes all the outstanding teams highlighted below.
Thanks to the menswear brand, there is a Japanese summer house in the middle of LA
Source link Thanks to the menswear brand, there is a Japanese summer house in the middle of LA